Solutions / Commerce & Engagement / B2B Staff
01 · COMMERCE & ENGAGEMENT
B2B Staff
Help store teams build product knowledge, participate in
campaigns and follow their incentive progress.
02 · OVERVIEW
Turn retail staff into
brand ambassadors
B2B Staff is an app, for mobile and desktop, that connects, trains, motivates and rewards the retail staff across your trade network. In production for over 10 years, with around 100,000 active users, it was recently rebuilt on cloud-native microservices and Data Bridge. Communication, gamified learning, sales campaigns and a rewards marketplace come together in one experience, so frontline staff become knowledgeable, motivated ambassadors who strengthen your brand at the point of sale.
03 · CORE FEATURES
What B2B Staff does
Communication & live streaming
Stories, banners and highlights, live broadcasts with Q&A and polls, and home-screen widgets with real-time alerts.
Gamified training
missions
Cards and quizzes, video, audio, image recognition,
AR and branded games, with points for every mission.
Sales & incentive
campaigns
A Campaign Centre with rules,
rankings and reward tracking, plus Offer & Earn for validated consumer sales.
Product knowledge tools
Digital catalogue, packaging
recognition and From → To
competitor mapping with side-by-side comparisons
Stock alerts that reach Sales Rep
Staff report out-of-stock
products from the app, and reps see and act on them in real time
Rewards marketplace
Over 1 million products, prepaid cards, vouchers, bill payments and mobile top-ups, redeemed instantly.
Chatbot Assistant &
human support
24/7 AI answers on products,
campaigns and activities, with
seamless escalation to a person.
Connected to B2C
Engagement
Staff learn about consumer
promotions, validate coupons and earn points for every redemption.
Built for
Retail staff across your trade
network.
Versions
Consumer goods and services segments.
Runs on
Mobile app for Android and iOS, plus desktop.
Integrations
Sales Rep, Sales Cock
pit, Trade Track, eCommerce
and B2C Engagement, through
Data Bridge.
05 · INTERFACES
See B2B Staff in action
06 · MORE IN COMMERCE & ENGAGEMENT
Other solutions in this category
Give every customer a buying experience shaped
by their assortment, prices and commercial
conditions.
Bring content, training, campaigns and rewards
into the daily relationship with your retail partners.
Turn retail staff into the link between your brand
and consumers, with promotions redeemed and
rewarded in store.
07 · CONTACT
Opens the contact form with Commerce & Engagement already selected.
